СONSUMER’S BEHAVIOR OF POPULATION OF RUSSIAN MEGALOPOLISES DURING SHOPPING

Authors

  • Елена Викторовна Грунт Автор

Keywords:

consumer''s behavior, shopping, function, typological analyses, typology

Abstract

The article presents theoretical analyses of the notions ‘consumer’s behavior’, ‘shopping’. Functions of shopping are considered. The author uses method of typological analyses to study consumer’s behavior of the population of Russian megapolises.

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Published

2015-02-15

Issue

Vol. 52 No. 2 (2015)

Section

Статьи

How to Cite

Грунт Е.В. СONSUMER’S BEHAVIOR OF POPULATION OF RUSSIAN MEGALOPOLISES DURING SHOPPING // Социум и власть. 2015. Vol. 52, no. 2. P. 12–18.